schema.org / Producte

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Dades estructurades compatibles amb Google amb classificació industrial NAICS — www.jsonldtool.com

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Mida del text
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Tipografies
Producte
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Informació del producte

El nom del producte és obligatori
La descripció és recomanada
Cal almenys un URL d’imatge
Un URL per línia
La marca és recomanada
L’URL del producte és obligatori per als llistats de comerciant
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Identificadors del producte

Es recomana almenys un identificador (SKU, GTIN, MPN)
UPC/EAN/ISBN
Núm. de peça del fabricant
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Classificació industrial NAICS

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Classificació industrial SIC

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Atributs

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Preus i disponibilitat

El preu és obligatori
Data ISO
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Lloguer amb opció de compra / Finançament

Valoracions i ressenyes

🚚

Detalls d’enviament

🚚

Tarifa de lliurament

↩️

Política de devolucions

Completesa5/33 camps (15%)

Validació

Requerit per Google
El nom del producte és obligatori
Cal almenys un URL d’imatge
El preu és obligatori
L’URL del producte és obligatori per als llistats de comerciant
Recomanat per Google
La descripció és recomanada
La marca és recomanada
Es recomana almenys un identificador (SKU, GTIN, MPN)

Consells d’optimització

Afegir AggregateRating pot millorar la taxa de clics fins a un 30% en els resultats de cerca.
Incloure almenys una Review ajuda a generar confiança i pot habilitar fragments enriquits de ressenyes.
Afegir detalls d’enviament ajuda a qualificar per a insig. d’enviament gratuït a Google Shopping.
La informació de política de devolucions genera confiança en el comprador i és necessària per a algunes funcions de Google Shopping.
El GTIN (UPC/EAN) ajuda Google a fer coincidir el vostre producte amb el seu catàleg, millorant la visibilitat.
ℹ️Múltiples imatges del producte milloren la interacció i poden aparèixer en els resultats de cerca d’imatges.
JSON-LD Output
1<script type="application/ld+json">
2{
3 "@context": "https://schema.org",
4 "@type": "Product",
5 "offers": {
6 "@type": "Offer",
7 "priceCurrency": "USD",
8 "availability": "https://schema.org/InStock",
9 "itemCondition": "https://schema.org/NewCondition"
10 },
11 "inLanguage": "ca"
12}
13</script>

Referència ràpida

1. Seleccioneu el tipus d’esquema a dalt
2. Empleneu els camps del formulari a l’esquerra
3. Trieu el format de sortida (JSON-LD, Microdata, RDFa, XML, Open Graph)
4. Resoleu els errors de validació de dalt
5. Copieu la sortida
6. Enganxeu a la secció <head> de la vostra pàgina
Ctrl+Z Desfés · Ctrl+Shift+Z Refés · Ctrl+S Exporta · Ctrl+Shift+C Copia
Copyright 2026 Relatix LLC

Esquema de Producte en JSON-LD

Any offered product or service. For example: a pair of shoes; a concert ticket; the rental of a car; a haircut; or an e…

Producte és un tipus de schema.org. Utilitza el generador de dalt per crear dades estructurades Producte com a JSON-LD, Microdata, RDFa, XML o Open Graph, i després enganxa-les a la teva pàgina per ajudar Google, Bing i els motors de resposta d'IA a entendre el teu contingut.

Consulta la definició oficial a schema.org/Product.

Propietats de Producte

Propietats definides directament a Product:

PropietatTipus esperatDescripció
additionalPropertyTextA property-value pair representing an additional characteristic of the entity, e.g. a product featu…
aggregateRatingTextThe overall rating, based on a collection of reviews or ratings, of the item.
asinURLAn Amazon Standard Identification Number (ASIN) is a 10-character alphanumeric unique identifier as…
audienceTextAn intended audience, i.e. a group for whom something was created.
awardTextAn award won by or for this item.
brandTextThe brand(s) associated with a product or service, or the brand(s) maintained by an organization or…
categoryTextA category for the item. Greater signs or slashes can be used to informally indicate a category hie…
colorTextThe color of the product.
colorSwatchURLA color swatch image, visualizing the color of a [[Product]]. Should match the textual description …
countryOfAssemblyTextThe place where the product was assembled.
countryOfLastProcessingTextThe place where the item (typically [[Product]]) was last processed and tested before importation.
countryOfOriginTextThe country of origin of something, including products as well as creative works such as movie and…
depthTextThe depth of the item.
displayLocationTextThe location at which an item can be viewed or experienced in-person.
fundingTextA [[Grant]] that directly or indirectly provide funding or sponsorship for this item. See also [[ow…
gtinTextA Global Trade Item Number ([GTIN](https://www.gs1.org/standards/id-keys/gtin)). GTINs identify tra…
gtin12TextThe GTIN-12 code of the product, or the product to which the offer refers. The GTIN-12 is the 12-di…
gtin13TextThe GTIN-13 code of the product, or the product to which the offer refers. This is equivalent to 13…
gtin14TextThe GTIN-14 code of the product, or the product to which the offer refers. See [GS1 GTIN Summary](h…
gtin8TextThe GTIN-8 code of the product, or the product to which the offer refers. This code is also known a…
hasAdultConsiderationTextUsed to tag an item to be intended or suitable for consumption or use by adults only.
hasCertificationTextCertification information about a product, organization, service, place, or person.
hasEnergyConsumptionDetailsTextDefines the energy efficiency Category (also known as "class" or "rating") for a product according …
hasGS1DigitalLinkURLThe GS1 digital link associated with the object. This URL should conform to the particular requirem…
hasMeasurementTextA measurement of an item, For example, the inseam of pants, the wheel size of a bicycle, the gauge …
hasMerchantReturnPolicyTextSpecifies a MerchantReturnPolicy that may be applicable.
heightTextThe height of the item.
inProductGroupWithIDTextIndicates the [[productGroupID]] for a [[ProductGroup]] that this product [[isVariantOf]].
isAccessoryOrSparePartForTextA pointer to another product (or multiple products) for which this product is an accessory or spare…
isConsumableForTextA pointer to another product (or multiple products) for which this product is a consumable.
isFamilyFriendlyBooleanIndicates whether this content is family friendly.
isRelatedToTextA pointer to another, somehow related product (or multiple products).
isSimilarToTextA pointer to another, functionally similar product (or multiple products).
isVariantOfTextIndicates the kind of product that this is a variant of. In the case of [[ProductModel]], this is a…
itemConditionTextA predefined value from OfferItemCondition specifying the condition of the product or service, or t…
keywordsTextKeywords or tags used to describe some item. Multiple textual entries in a keywords list are typica…
logoURLAn associated logo.
manufacturerTextThe manufacturer of the product.
materialURLA material that something is made from, e.g. leather, wool, cotton, paper.
mobileUrlTextThe [[mobileUrl]] property is provided for specific situations in which data consumers need to dete…
modelTextThe model of the product. Use with the URL of a ProductModel or a textual representation of the mod…
mpnTextThe Manufacturer Part Number (MPN) of the product, or the product to which the offer refers.
negativeNotesTextProvides negative considerations regarding something, most typically in pro/con lists for reviews (…
nsnTextIndicates the [NATO stock number](https://en.wikipedia.org/wiki/NATO_Stock_Number) (nsn) of a [[Pro…
offersTextAn offer to provide this item&#x2014;for example, an offer to sell a product, rent the DVD of a mov…
patternTextA pattern that something has, for example 'polka dot', 'striped', 'Canadian flag'. Values are typic…
positiveNotesTextProvides positive considerations regarding something, for example product highlights or (alongside …
productIDTextThe product identifier, such as ISBN. For example: ``` meta itemprop="productID" content="isbn:123-…
productionDateDateThe date of production of the item, e.g. vehicle.
purchaseDateDateThe date the item, e.g. vehicle, was purchased by the current owner.
releaseDateDateThe release date of a product or product model. This can be used to distinguish the exact variant o…
reviewTextA review of the item.
sizeTextA standardized size of a product or creative work, specified either through a simple textual string…
skuTextThe Stock Keeping Unit (SKU), i.e. a merchant-specific identifier for a product or service, or the …
sloganTextA slogan or motto associated with the item.
weightTextThe weight of the product or person.
widthTextThe width of the item.

Propietats heretades

Product també hereta propietats de Thing.

PropietatTipus esperatDescripció
additionalTypeURLAn additional type for the item, typically used for adding more specific types from external vocabu…
alternateNameTextAn alias for the item.
descriptionTextA description of the item.
disambiguatingDescriptionTextA sub property of description. A short description of the item used to disambiguate from other, sim…
identifierURLThe identifier property represents any kind of identifier for any kind of [[Thing]], such as ISBNs,…
imageURLAn image of the item. This can be a [[URL]] or a fully described [[ImageObject]].
mainEntityOfPageURLIndicates a page (or other CreativeWork) for which this thing is the main entity being described. S…
nameTextThe name of the item.
ownerTextA person or organization who owns this Thing.
potentialActionTextIndicates a potential Action, which describes an idealized action in which this thing would play an…
sameAsURLURL of a reference Web page that unambiguously indicates the item's identity. E.g. the URL of the i…
subjectOfTextA CreativeWork or Event about this Thing.
urlURLURL of the item.

Exemple de JSON-LD de Product

{
  "@context": "https://schema.org",
  "@type": "Product",
  "name": "Example Product"
}

Preguntes freqüents

Què és l'esquema Producte?

Producte (schema.org/Product) és un tipus de dades estructurades que s'utilitza per descriure un Producte als motors de cerca i als sistemes d'IA. Afegir JSON-LD de Producte a una pàgina ajuda Google, Bing i els motors de resposta a entendre el contingut i pot habilitar resultats enriquits.

Com afegeixo dades estructurades Producte al meu lloc web?

Emplena els camps de Producte en aquesta eina, copia el JSON-LD generat i enganxa'l dins d'una etiqueta <script type="application/ld+json"> a la secció <head> o <body> de la teva pàgina. També pots exportar Microdata, RDFa, XML o Open Graph.

El generador de JSON-LD de Producte és gratuït?

Sí. jsonldtool.com és un generador i validador d'esquemes Producte gratuït que no requereix registre.

Tipus de schema relacionats

CosaSuplement DietèticMedicamentProducte IndividualCol·lecció de ProductesGrup de ProductesModel de ProducteSomeProductsVehicle